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Bitmovin Introduces an AI-Based Observability Tool to Improve Ad Engagement and Video Streaming Performance


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Business Fortune- Bitmovin Launches AI Tool

Bitmovin's Observability combines ad performance improvement, fault fixing, and playback performance to provide video streaming.

Bitmovin has launched Bitmovin Observability. In contrast to multipurpose observability platforms, the platform is specifically designed for video playback. It was created especially for live tracking, and its deep level of session insights, intelligent error-fixing issues screen with alarms, and monetization data make it perfect for enterprise streaming services in addition to events involving sports.

The newly launched Bitmovin Observability solution feels easy to use and quick to install and is based on AI abilities personalized to video data in addition to an MCP server that allows LLMs and AI agents to access the data and tools. Which streaming providers can improve ad performance and engagement instantly. Insights are provided by default for advertising observability.

The solution checks playback data and provides the service a Playback Score, which ranges from 0 to 100, according to factors like session achievement, smoothness, start-up, and video quality. Bitmovin's AI Session Interpreter can be used by video service providers to get clear, actionable insights and suggestions for improving viewer experience and performance and to raise their score. According to CEO and co-founder Stefan Lederer, multipurpose observability tools are not created for video, they are very useful in enterprise IT.  

In real time, since it is very difficult to monitor video playback worldwide and service interruptions have a direct impact on income. This solution was created specifically for video streaming. Moreover, it provides the data needed to find and fix faults with playback performance, marketing, or audience.


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