By including brands like Tokyo Talkies, Highlander, and Clovia, Snapdeal expands its holiday fashion portfolio and combines well-known labels with regional suppliers to satisfy Bharat's festive fashion needs.

Leading fashion companies, including Tokyo Talkies, Highlander, Oomph!, and Sassafras, have joined Snapdeal, bolstering its fashion portfolio ahead of the holiday season. Along with Manic, Clovia, Janasya, Juniper, Campus, Benekleed, Dollar, Shoetopia, Anand Sarees, and many more, these brands are part of the platform's existing varied selection of contemporary labels. Customers may now choose from a wider selection of fashionable yet reasonably priced clothing, accessories, and shoes thanks to this expansion.

Local sellers continue to have a big influence on seasonal fashion on Snapdeal. There is still a high demand for men’s ethnic wear, ladies salwar suits, sarees, and kids wear, which reflects the knowledge of local vendors relating to local designs. It is the access to latest in fashion in Bharat on a real-time basis that has helped these vendors cater to the need and create collections that are not just affordable but also palatable for an Indian home.

Fashion has always been central to Bharat's festive shopping, and in order to satisfy a wide range of consumer demands, Snapdeal is now fusing the freshness of well-known brands with the in-depth product knowledge of local vendors.

Following the success of Snapdeal's viral marketing campaign "Nazar Atak Jaaye," which emphasized the collections' irresistible appeal, there is now a fresh emphasis on fashion. During the holiday season, the firm is stepping up its presence in the fashion industry, building on that momentum.

According to Snapdeal CEO Achint Setia, shoppers want to buy items to give as gifts to their loved ones and update their wardrobes with fashionable pieces throughout the festive season. Snapdeal is making sure that our customers have access to lakhs of stylish, pleasantly priced designs that are in line with both traditional and contemporary fashion trends, thanks to an expanding selection driven by both new and established sellers and brands.

The holiday season also marks the start of winter, which increases demand for apparel as consumers start getting ready for the changing weather. Snapdeal is in a strong position to satisfy the changing fashion demands of Indian homes thanks to its expanded brand portfolio and ongoing assistance from local vendors.