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US to suggest ways for Google to increase competition for internet searches


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Smaller competitors urge the court to compel Google to split up its Chrome browser after a federal judge determined in August that the company has an unlawful monopoly in boost search competition.

On Tuesday, the U.S. Department of Justice is anticipated to present the possible measures that Alphabet's Google would be mandated to do in order to reinstate Google search competition, which might involve dismantling the Big Tech Company.

After a federal court's August deciding that the company controls an illegal monopoly in the online search market, smaller rivals want the court to order Google to turn off its Chrome browser or, at least, to stop it from paying billions of dollars to keep its search engine functioning by default on devices like Apple's iPhone.

The extensive DOJ recommendations are the next move in a historic lawsuit that may fundamentally alter how Americans use the internet for information. The concepts stem from the judge's decision that Google, which drives 90% of US internet searches, had created an illegal monopoly.

The decision rendered in Washington by U.S. District Judge Amit Mehta was a significant victory for antitrust regulators who have pursued a broad range of legal actions against Big Tech corporations in the last four years.

Google antitrust news has declared that it intends to file an appeal and that the superiority of its search engine has attracted people. Google stated that consumers may choose to use other search engines as their default and that it faces intense competition from Amazon and other websites where people go directly to search for goods or services.

Several Google competitor companies have requested a separation.

The review website Yelp sued Google in August, arguing that Google's AI services and Chrome browser should be kept apart.

Adam Epstein, the president and co-CEO of search advertising startup adMarketplace, said that less harsh fines would be applied if Google was threatened with having to sell up a section of the company.


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