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Business Fortune
19 April, 2024
Huawei's new Pura 70 lineup is available in four trim levels, the most impressive of which is the Pura 70 Ultra.
It has the same main features as the Pura 70 Pro+, but it has a vegan leather back and a better camera with a 1-inch main sensor, retractable lens, and variable aperture.
Huawei's main camera has a 50 MP lens that can be raised and has been tested for 300,000 cycles. It has a 22.5 mm focal length and a changeable f/1.6–4.0 lens. They also introduced a new XD Motion engine for handling fast-moving objects. The second camera on the back is a 50 MP telephoto lens with a 90 mm F/2.1 lens with OIS and 3.5x optical zoom. The camera can also work as a macro lens with a super macro mode of 35x, enabling close-up shots. The ultrawide camera has a 40 MP sensor and a focal length of 13 mm. Huawei has integrated AI to enhance photos and allow users to edit and remove subjects from their photos.
The Huawei Pura 70 Ultra features a 6.8-inch LTPO OLED display with FHD+ resolution and a 120 Hz refresh rate. It has a 13 MP front-facing camera, an UD fingerprint scanner, and a maximum brightness of 2,500 nits. It uses the Kirin 9010 chipset with 8 cores and can connect to Tiantong and Beidou satellites. The phone has a 5,200 mAh battery, 100W wired charging, 80W wireless charging, and 20W reverse charging, and is IP68 rated. It runs on HarmonyOS 4.2 and comes in Chanson green, Mocha brown, Starburst white, and Star black colors.
In China, the 16/512 GB model of the gadget costs CNY 9,999 ($1,380), while the 16 GB/1 TB version costs CNY 10,999 ($1,520). The gadget will be for pre-order and on sale in China later this month. Huawei has not announced a worldwide release plan.