With over 4.3 billion domestic tourist visits in India in 2025, Wyndham targets emerging travel hotspots through strategic hotel expansion and local partnerships.
Wyndham Hotels & Resorts has expanded its Ramada Encore by Wyndham portfolio in India with three new hotel openings in Ayodhya and Vrindavan in Uttar Pradesh and Kochi in Kerala. The additions bring the brand’s presence to 17 operational hotels and more than 1,000 keys nationwide, strengthening its position in India’s growing midscale hospitality market. The expansion will cater to the increasing demand for travelers from religious tourism, business and entertainment purposes.
Ramada Encore Targets India’s Growing Tourism Market
The Indian Tourism Industry is still providing chances for hospitality businesses through domestic tourism, pilgrimage and regional business activities. As per the statistics provided in the statement, in 2025, India witnessed over 4.3 billion domestic tourists, whereas the pilgrim city of Ayodhya witnessed over 200 million visitors during the year.
In light of this, Wyndham is developing its chain of mid-scale hotels in order to cater to travelers who are looking for modern accommodation facilities, good locations and reliable levels of hospitality services. The recent developments signify the rising significance of locations that have been ignored before in favor of major cities.
Rahool Macarius, managing director for Eurasia, Wyndham Hotels & Resorts, said that the hotel brand provides a flexible midscale offering to match changing traveler trends. The company seeks to provide hoteliers assistance via networking, technology, loyalty program and operational capability.
Ayodhya Hotel Strengthens Pilgrimage Hospitality
Ramada Encore by Wyndham Ayodhya Takpura is one of the three new hotels. It is situated on the National Highway 27 and is located around four kilometers away from the Ram Janmabhoomi Temple, making it a suitable place for travelers and tourists coming to the city.
The accommodation comprises of 72 rooms and services for wedding occasions, social events and corporate events. The placement of the property facilitates travel to Ayodhya as it has become a very important place for religious tourism due to the development of smart infrastructure and connectivity.
According to Mukesh Kumar Jaiswal of Saryu Ratna Hotel & Resort, the intention behind the collaboration was to merge world-class hospitality standards with the rich culture of Ayodhya. The hotel has been planned in a manner that it caters to the need beyond pilgrim seasons.
Vrindavan and Kochi Broaden Brand Presence
The openings in Vrindavan and Kochi expand Ramada Encore to two unique markets for travel. The entrance in Vrindavan takes advantage of the location of Vrindavan within the spiritual tourism circuit of Uttar Pradesh, which brings in tourists to the city all year round.
Kochi, meanwhile, offers a combination of business, flights and tourism, thus forming a market for accommodation facilities.
Wyndham Hotels & Resorts is working on its expansion in various Indian regions through its franchise partnerships with local owners. This is a strategy which is built upon the combination of brand recognition and distribution, technology and loyalty advantages for hotels.
Thus, Business Fortune believes that Wyndham’s strategic expansion will strengthen its Indian hospitality footprint by capturing growing demand across pilgrimage, business and leisure destinations.
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