30 Best Companies of the Year 2025
Business Fortune

In fields like healthcare, banking, and law, where security, transparency, and trust are crucial, design and development-focused industries are essential to make technology work for people. When an experience is well-designed, it seems effortless and natural, enabling users to do tasks without difficulty or irritation. Simultaneously, careful development ensures that everything functions properly behind the scenes, safeguarding private data and fulfilling crucial legal obligations. Digital tools may appear chilly, perplexing, or even hazardous without this type of attention, which can result in lost time, damaged trust, and dire repercussions. Ultimately, the goal is to create technology that people can trust, comprehend, and enjoy using. In order to create emotionally compelling digital products, People-Friendly Tech, a design and development firm that specializes in highly regulated industries like insurance, finance, healthcare, and law, combines secure, compliant software development with human-centered user experience (UX) research.
About People-Friendly Tech
People-Friendly Tech is a driven team of technology professionals that love a challenge and the chance to truly impact our customers and the people who use our products. They are fortunate to have clients who believe in their ability, judgment, and unwavering dedication to their best interests. Since 2007, People-Friendly Tech has been creating technological solutions for businesses, people, and non-profits with an entrepreneurial mindset.
The term "people-friendly tech" describes technology that is developed and applied with an emphasis on usability, user experience, and constructive social effect. Instead than concentrating only on functionality or financial gain, it stresses the development of technology that is user-friendly, accessible, and advantageous for both individuals and communities.
In the highly regulated fields of insurance, banking, healthcare, and law, they specialize in UX research, design, and app development. People-Friendly Tech develops emotionally charged digital experiences that increase client loyalty, encourage word-of-mouth, and ignite the long-awaited expansion.
Change management and carefully and strategically directing user behavior are key components of People-Friendly Tech methods, which integrate security and compliance into all phases of design and development rather than adding them after the fact. They are devoted to satisfying actual consumers while adhering to stringent regulatory requirements in intricate sectors, as seen by their more than 200 successful technological launches.
Industries
Proven UX Research & Design + App Development for Insurance
Giving individuals a feeling of stability when life seems uncertain is the goal of insurance, not just policies and premiums. Therefore, your digital tools must be more than just functional. They must engender confidence.
People-Friendly Tech creates platforms and applications that simplify complicated ideas. They assist consumers in comprehending their alternatives, what their coverage entails, and how to behave confidently—even under pressure. People-Friendly Tech tackles every screen, whether it's an agent portal, claims workflow, or consumer-facing app, with the same objective in mind: making the experience seem easy to use, human, and serene.
The focus of People-Friendly Tech UX study is on real-world friction points, such as imprecise status updates, ambiguous language, or technologies that presume excessive tech proficiency. They create for all of your users, from inexperienced policyholders to seasoned pros, and they keep going until everyone has a flawless experience.
Proven UX Research & Design + App Development for Healthcare
Even when you're developing for a business, healthcare is personal. People-Friendly Tech creates and develops digital products that benefit all parties:
Human-Friendly Technology Interviewing actual stakeholders is the first step in UX research and design for healthcare procedures in order to comprehend motives and pain points from various perspectives. The ecosystem is then mapped out, including how your product fits into current processes, what rivals are doing (and not doing), and where there is a chance to differentiate yourself.
Because of the high stakes and importance of details in the healthcare industry, every interface they develop strikes a balance between usability, trust, and compliance. The outcome? Interfaces that are considerate, intuitive, and most importantly, human.
Proven UX Research & Design + App Development for Finance
Finance is about providing people with security and hope for the future, not simply about making money. Therefore, your digital tools must be more than just functional. They must engender confidence.
People-Friendly Tech creates platforms and applications that simplify complicated ideas. They assist users in comprehending the meaning of their data, their alternatives, and how to behave confidently—even under pressure.
Their UX study delves into the real-world friction areas, such as products that presume too much tech literacy, ambiguous status updates, or confusing language. People-Friendly Tech caters to all user types, from novices to seasoned pros, and they keep working until everyone has a flawless experience.
UX Research & Design and App Development for Highly Regulated Industries
Complexity in controlled settings is inevitable. However, clarity is a must for users, whether they are managing legal cases, turning in lab data, or studying difficult subjects in a higher education context.
People-Friendly Tech creates digital solutions that are both intuitive and compassionate by transforming complex procedures, layered logic, and compliance requirements. Whether it's a student checking their enrollment status, a physician on the floor, or a lawyer with a deadline, they take the time to understand your domain before distilling what matters most too each user group. The end product is software that complies with regulations, complies with relevant standards such as WCAG and HIPAA, and simplifies the lives of its users.
People-Friendly Tech’s Work
UX is the first step in every People-Friendly Tech project that builds software and apps. Your user experience (UX) is your front line, as your clients are more likely to engage with your digital platform than with your staff. In addition to usefulness, they provide experiences that foster emotional bonds. Why? Because devotion is fueled by emotional connection. Reduced attrition, increased conversion rates, and more recommendations are the results of thoughtful, research-based UX. Customers of People-Friendly Tech have reported enhanced brand trust, five-star app ratings, and fourfold improvement in conversions. They design with empathy—and with results—whether you want to introduce something new or make the most of what you already have.
Erin Rollenhagen | Founder, CEO