Financial services industry veteran Udi Ziv took over for the outgoing CEO David Sosna

Personetics, a prominent figure in AI-driven personalized engagement solutions for financial institutions globally, has announced the appointment of Udi Ziv as its new Chief Executive Officer. Ziv will succeed co-founder David Sosna, who is stepping down after guiding Personetics through an impressive 13 years of expansive global growth. This leadership transition comes on the heels of substantial client acquisition growth in 2023, positioning Personetics for an accelerated trajectory as the industry benchmark in hyper-personalization and customer engagement. The company currently boasts a presence in over 130 of the world's largest banks across 35 markets. Udi Ziv brings a wealth of experience as a seasoned CEO, renowned for effectively assuming leadership roles previously held by founders. His extensive background encompasses entrepreneurial ventures and overseeing large-scale operations, including notable stints at SAP, NICE, and Earnix, making him well-suited to steer Personetics into its next phase of growth.

Personetics' mission is to revolutionize financial customer engagement through data-driven personalization, empowering financial institutions to enhance clients' financial well-being and facilitate informed decision-making. With partnerships spanning over 130 institutions globally, the company is driving innovation and tangible growth within the financial sector. Expect further exciting developments as Personetics continues to deliver exceptional value to its clientele and partners. Avi Zeevi, co-founder and general partner at Viola Ventures and Personetics' chairman, commented that under David Sosna's leadership, Personetics has achieved a market-leading position with significant growth prospects ahead. David's vision and dedication have laid a solid foundation for Personetics' success.