20 Inspiring Leaders to Watch 2022


Thomas Grønnevik, Wasder CEO: “Wasder allows players to express themselves, connect with others, and explore the gaming world in a fun and rewarding environment”

Business Fortune

In today’s digital age, the gaming industry stands at the forefront of technological advancement, cultural influence, and entertainment. With over two billion gamers worldwide, the industry’s impact is profound, spanning PC, console, and mobile platforms. Amid this landscape of innovation, one company is making waves by addressing a critical gap in the gaming ecosystem: Wasder. Wasder emerged from a realization that gamers were scattered across multiple platforms, each attempting to fulfill their gaming needs through fragmented solutions. Thomas Grønnevik, CEO of Wasder, recognized the inefficiencies in this setup and saw an opportunity to create a cohesive environment where gamers could connect, collaborate, and enjoy their passion in a unified space.

Grønnevik’s vision was clear: build a platform that not only addressed the diverse needs of gamers but also fostered a sense of community and belonging. The result is Wasder, a platform designed to revolutionize how gamers interact, discover new games, and connect with like-minded individuals.

Innovating Through Community and Gamification

Wasder is not just another social media platform; it’s a gamified social experience tailored specifically for gamers. Its key features include:

  • Social Integration: Wasder allows players to express themselves, connect with others, and explore the gaming world in a fun and rewarding environment. Gamers can find new friends to play with, engage in meaningful interactions, and share their gaming experiences.
  • Gamification: The platform incorporates game-like elements to enhance user engagement. By participating in seasonal events and challenges, users earn rewards that boost their involvement and introduce them to new games. This approach not only keeps users engaged but also benefits game developers by driving higher engagement compared to traditional platforms.
  • Community Building: Wasder’s focus on fostering a welcoming environment where everyone can feel included is a standout feature. The platform serves as a space where gamers from diverse backgrounds can come together, regardless of their favorite games or gaming preferences.

Addressing Market Challenges

Despite its rapid growth, the gaming industry has areas that need improvement. Grønnevik highlights several market practices that require attention:

  • Diversity in Gaming Narratives: There is a need for more diverse storytelling in games to reflect a broader range of experiences and perspectives.
  • Enhanced Social Interaction: Current gaming platforms often lack deep social integration. Wasder aims to address this by creating a more interactive and connected gaming community.
  • Web3 Integration: Grønnevik advocates for greater integration of Web3 technologies, which would give players control over their in-game assets and open up new business models, allowing gamers to participate more actively in game creation and monetization.
  • Player Empowerment: The industry would benefit from models that enable players to earn money through gameplay, enhancing their engagement and investment in the gaming ecosystem.

Looking Ahead: Wasder’s Vision for the Future

As Wasder charts its path forward, the company is poised for remarkable expansion. CEO Grønnevik has set an ambitious target to grow Wasder’s user base to 150 million within the next five years. This bold vision reflects Wasder’s dedication to scaling its groundbreaking platform while nurturing a dynamic and inclusive community. Grønnevik’s leadership philosophy centers on cultivating an environment where his team can excel. By harnessing the diverse skills and passions of his employees, he aims to propel Wasder to new heights. His strategy encompasses both organizational growth and continuous product innovation, ensuring that Wasder remains a frontrunner in the gaming industry.

Under Grønnevik’s guidance, Wasder is not just aiming to expand its reach but also to enhance user engagement and satisfaction. The company’s focus on developing cutting-edge features and fostering a supportive, collaborative workplace is set to drive its future success. With these strategies in place, Wasder is well-positioned to redefine the gaming experience and achieve its ambitious growth targets.

Leadership Insight: Thomas Grønnevik

Thomas Grønnevik, the driving force behind Wasder, is an award-winning leader known for his ability to assemble talented teams and execute visionary ideas. His leadership style emphasizes collaboration, innovation, and a deep understanding of market dynamics. Grønnevik’s dedication to transforming the gaming experience is evident in Wasder’s success and its potential to reshape the industry.

Recommended Reading

For those interested in strategic thinking and leadership, Grønnevik recommends "The Art of War" by Sun Tzu. This classic text provides timeless insights into strategy, competition, and leadership, applicable to various fields including business and gaming.

Wasder is more than just a platform; it represents a new era in gaming where community, innovation, and inclusion are paramount. By addressing the shortcomings of existing solutions and focusing on the needs of gamers, Wasder is setting a new standard for how players connect, discover, and enjoy their favorite games. As the company continues to grow and evolve, it remains committed to its mission of making gaming a more engaging and inclusive experience for everyone.

Thomas Grønnevik, CEO

“Wasder is more than just a platform; it represents a new era in gaming where community, innovation, and inclusion are paramount. By addressing the shortcomings of existing solutions and focusing on the needs of gamers, Wasder is setting a new standard for how players connect, discover, and enjoy their favorite games.”


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