Maintaining focus and striving to assist customers in integrating their business vision and goals with their digital presence is essential for an experienced and dynamic digital marketing team.

Vania Benavides established VAB Media Digital Agency (Vab Media) in 2009; it was formerly known as Vabulous until changing its name to VAB Media Digital Agency in 2012. It began as a sustainability blog in the early years before evolving into a freelance web design and social media company. Their mission and vision are in line with the aforementioned; they assist clients in showcasing their skills, integrating their business goals and vision with their online presence, and bringing in clients through content marketing and advertising techniques so they can keep up the fantastic work they do in their communities.

They're eager to collaborate with independent consultants and experts who want to enhance their thought leadership content, as well as with small firms that want assistance setting themselves up on Google. They also offer excellent methods for increasing conversions on e-commerce websites.

2010 saw Vania bring on SEO specialist Andrew Broadbent to expand Vab Media's clientele's internet marketing offerings.

Following a few years of assembling a portfolio of triumphant customer projects, Vab Media grew as word spread about how effective their strategy was. Vania was able to grow the organization without the need for outside funding or debts. Vab Media relocated its corporate office to the NextSpace coworking space in Santa Cruz in 2011. The company was renamed VAB Media Digital Agency, LLC, in 2017 while operating out of Impact Hub New York in order to escape the intensity of the beach town.

The values at Vab Media

According to Vab Media, they think that talent, creativity, and technology can all be used to improve their clients' futures. They manage paid media expenditures and provide their clients with engaging content experiences.

However, their worth extends beyond the parameters of marketing initiatives and design projects. Above all, they serve as their clients' go-to digital technology experts, offering strategic design assistance prior to, during, and following a project campaign.

Their company is equipped to provide a wide variety of innovative marketing solutions. They customize their services to meet the clients marketing goals, from logo and website design to search engine optimization-compliant content marketing plans, social media marketing tactics, and PPC advertising.

The industry solutions offered by Vab Media

Vab Media's full-funnel view enables them to provide solutions that surpass the constraints of their past performance, promoting comprehensive expansion through all online advertising channels. Their three main solutions are mentioned below:

eCommerce solutions

Through eCommerce strategy, integrations, custom web development, UI/UX design, and digital marketing, Vab Media creates superior digital commerce experiences. With the Shopify e-commerce platform or the WooCommerce WordPress content management system, they can assist clients in designing and developing an online store. With these platforms, clients can create a unified content and commerce platform that gives them the simplicity, adaptability, and freedom they need to scale the digital experiences that fuels their business. Additionally, it implies that opening a store and beginning to sell goods as soon as it opens is simpler than before.

Executive thought leadership

For the purpose of amplifying their message, reaching a wider audience, and expanding their enterprises, Vab Media create, produce, and distribute premium content for actors, executives, entrepreneurs, CEOs, startup founders, musicians, and artists. The issue is that a lot of corporate leaders lack the internal resources or time to work together to produce excellent content that will enhance their standing as thought leaders in their industry. They are a content marketing company that helps clients expand their brand and business by generating qualified leads, establishing credibility, and showcasing their expertise.

Small business marketing

Vab Media offers digital strategies that include local SEO, content marketing, and ad management to help their local business increase calls, leads, and traffic. In order to generate more conversion leads, they actively connect their stunning websites with Google Search so they can concentrate on what they do best — serving their clients. Vab Media investigates what makes their goods and services special by conducting in-depth rival and market research in every industry. Thus, they can make sure that the content emphasizes those features and selling factors, matches their brand, and attracts people who are interested in their product.

An advertising, marketing, and web design partner for the long run

Vania Benavides is the founder and digital marketing director of Vab Media.

“We started this business because we felt passionate about getting companies to look good online, show up on Google, and get customers.”