20 Most Admired Companies of the Year 2020


Greentech Innovators – Transforming Food Waste into Sustainable Solutions for a Better Planet

Business Fortune

In a world increasingly aware of the environmental challenges posed by food waste and greenhouse gas emissions, Greentech Innovators stands out as a beacon of hope and ingenuity. Headquartered in Bergen, Norway, this groundbreaking company is redefining sustainability through a circular bioeconomy model that turns organic waste into valuable resources. Founded in 2018, Greentech Innovators collaborates with businesses, inventors, and research communities to create impactful solutions. By addressing the pressing issues of waste management and sustainable food production, the company has carved a niche in the global environmental sector.

A Vision Rooted in Sustainability

Greentech Innovators’ core technology revolves around utilizing organic waste in fermentation processes. This innovative approach enables the transformation of waste into fertilizers, which are then used by its subsidiary, AlgaePro AS, to cultivate microalgae. These nutrient-rich microalgae serve as sustainable, omega-3-packed supplements for aquaculture feed, effectively replacing traditional protein sources like soy and fish meal. The company’s efforts aim to reduce the environmental footprint of food production while ensuring a sustainable and scalable solution to meet the needs of a growing population.

Inspiration Behind the Mission

The journey of Greentech Innovators was inspired by the realization that urbanization has led to an alarming increase in food waste. Co-founder and Chairman, Ingmar Høgøy, observed that older generations practiced efficient food utilization, which minimized waste. This traditional wisdom motivated him to develop innovative solutions that align with modern urban lifestyles. By repurposing food waste into valuable resources, Greentech Innovators addresses two major global concerns: reducing greenhouse gas emissions and supporting sustainable aquaculture feed production.

Collaborating with Governments and Overcoming Regulatory Challenges

Although many governments express support for sustainable solutions, the lack of immediate financial resources and slow legislative processes can pose challenges for companies like Greentech Innovators. Despite these hurdles, the company continues to advocate for policies that promote circular economies and collaborates with governmental bodies to push the agenda forward.

Broadening Horizons: Future Clients and Markets

Greentech Innovators has identified aquaculture feed producers as key clients, given their demand for sustainable protein and omega-3 sources. By leveraging microalgae as a natural and effective alternative to fish meal and soy, the company provides a premium solution for the industry. Moreover, it actively engages with academia and industry experts to explore new markets, ensuring continuous innovation and knowledge sharing.

Roadmap for the Future

Greentech Innovators has laid out an ambitious yet achievable growth plan. In partnership with Norway’s second-largest waste management company, BIR, the company envisions a four-stage expansion strategy:

  1. Pilot Plant: Establishing facilities for R&D and proof of concept.

  2. Demonstration Plant: Scaling operations to process 1,000 tons of organic waste.

  3. Full-Scale Facility: Expanding to manage 30,000 tons of food waste annually.

  4. Global Expansion: Collaborating with regional waste management companies to replicate success internationally.

This plan underscores the company’s commitment to driving global change while inviting ESG-focused investors to support its mission.

Building a Circular Economy for a Healthier Planet

At its core, Greentech Innovators is dedicated to reducing food waste and minimizing the environmental impact of human activity. By transforming organic waste into high-value products, the company promotes a healthier and more sustainable lifestyle for everyone. Its efforts exemplify how circular economies can revolutionize industries while benefiting the planet.

Ingmar Høgøy, Co-Founder and Chairman

From an early age, Ingmar Høgøy developed a passion for aquaculture and fisheries, spending much of his youth experimenting with aquatic life. His career in the Norwegian salmon industry highlighted the untapped potential of by-products like viscera and bones, sparking his dedication to creating solutions for waste management. Over the years, he has pioneered the development of fish protein and oil from aquaculture waste, contributing to Norway’s thriving circular economy.

Ingmar’s innovative mindset and commitment to sustainability have positioned Greentech Innovators as a leader in the field. Reflecting on his journey, he emphasizes the importance of persistence, collaboration, and a shared vision in achieving meaningful environmental impact.

“At Greentech Innovators, we don’t just create solutions; we create a better future for everyone by turning today’s challenges into tomorrow’s opportunities.”


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